Wednesday, October 21, 2009

USAToday.com has a section on its homepage on the bottom left called "Interactive graphics" which includes such pages as their Fall Movies page, a stock market watch page and one that goes through Rhonda Abrams' six steps to a successful small business.

The small businesses page includes videos with Abrams' explaining her theory step by step. Beneith the video are worksheets, tips, soundbites and stories to accompany. The soundbites include such entrepeneurs as Hugh Hefner, founder of Playboy, and , founder of Papa John’s Pizza.

At the bottom of the page is an invitation to take part in the USA TODAY/Gannett
Small Business Challenge in which entrepreneurs can apply for USA Today to follow their story and challenges.

What is intersting about the page is that USAToday.com was able to take a newsworthy topic and turn it into an educational page where users can interact.

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